Designed and scaled Nearon, Synapsis’ core IoT platform that connects sensors, machines, CCTV, gateways, and software for centralized monitoring and operational intelligence. Established the company’s first Design System, making design handoffs 2× faster, while improving sensor and device management through heuristic evaluation, clearer information hierarchy, and reduced cognitive load.

Designed AI-powered features for computer vision, workflow automation, and predictive maintenance, alongside configurable enterprise features such as Design Center, Custom Dashboard, and Site Management. Also created marketing materials including websites, sales presentations, and pitch decks, and designed an internal hardware management platform for OTA updates, firmware and configuration management, and device tracking.

Led a team of 5 designers in driving digital transformation for a mining and construction client, designing a multi-purpose super app with 10+ modules integrating IoT and AI. Established end-to-end UI/UX workflows covering research, design, documentation, and handoff, maintaining 90%+ project completion and team productivity while reducing delivery bottlenecks.

Led end-to-end design for Plant amp; Equipment Management and Fleet Management Systems, supporting equipment monitoring, predictive maintenance, shift management, cycle tracking, breakdowns, and refueling. Supervised design quality across 5+ enterprise systems serving 2,000–3,000 monthly active users, ensuring solutions aligned with client objectives and product requirements.

Partnered with business analysts to design learning and assessment platforms used by 1,000–2,000 monthly active users, improving employee progress tracking against company KPIs and streamlining learning and assessment workflows.